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Social Media and Libraries
By karen | March 2, 2012
Social media and Web 2.0 applications and tools are increasingly being used by U.S. libraries of all types. Social Media, Libraries, and Web 2.0: How American Libraries are Using New Tools for Public Relations and to Attract New Users was recently published by the South Carolina State Library. This report provides quantitative and qualitative data gathered from library staff members across the U.S. to determine how libraries are employing a variety of Web 2.0 and social networking tools to promote library programs and services.
The survey was conducted in November, 2011 by the South Carolina State Library, coordinated by the agency’s communications director, Dr. Curtis R. Rogers. According to Rogers, “The data gathered by this survey provides a wealth of information about how libraries of all types are using social media to promote library services and events. It was difficult to filter all of the comments because so many library staff members had so much to say about their successes with social media. It was also interesting to see that some libraries are still not employing these free tools especially in such tough economic times.”
Topics: 21st Century Skills in Libraries, Future of Libraries, Technology | Comments Off on Social Media and Libraries
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